Professional Organizing Tips and Resources.
Designing websites is not my specially, yet I do take some pride in the creation of tidytiger.biz and hope you are enjoying your time here. Although web design is not necessarily a topic I focus on in the Tidy Times Blog, I have this helpful article to share with you which offers some excellent advise and a great resource which could be very helpful for maintaining an efficient business website. Enjoy.
Maintaining an efficient business website
Small business owners should take full advantage of the entrepreneurial power the Internet gives them, as having a business website is something all such companies need to invest in. There’s nothing worse than an unattractive and un-navigable website for putting off prospective clients. It is imperative to ensure a site offers an engaging experience by making it easy to navigate, pleasant to look at and with clear call to action buttons on each page.
The ease of creating a website is what makes it such an appealing advertising option. With billions of potential customers online at any one time, having a well designed website is an essential part of running a modern business. A website provides a platform to promote services and communicate with customers, and is an extremely valuable tool.
Here are some of the visual aids to include:
Big chunks of text written in bulk will quickly see users click out and into a competitor’s website; the use of bulleted or numbered lists is an effective way to break up blocks of text to make them more visually appealing.
How to make it easy to navigate
A navigation bar is essential as this gives website users a choice of which page to view and a quick way to get there. All of the important pages will need to be listed, such as a home page, a services or product page and a contact us section. Include as many pages as possible in the main navigation bar without cluttering the space rather than having numerous subpages, as this can be irritating to a user who wants to find something quickly.
A call to action button is important whether this be “Request a Quote”, “Buy Now” or “Work with Us”. CTAs should feature on every page on the top masthead section of the page, so they can be spotted without users having to scroll down. It is vital to ensure a modern-day website is optimized and content needs to be updated constantly to attract new visitors and to keep returning users engaged.
Designing should be kept to a minimum to make the website easy and cost-effective to maintain, with particular focus paid to the navigation bar, the use of images, optimized text and videos, a call to action and an short, catchy description of the services or products being offered.
Need help organizing? Michelle serves the Carleton Place, Lanark County and Ottawa areas.